To strengthen the Rwenzori region’s tourism competitiveness in both domestic and international markets, the Uganda Tourism Board (UTB) has launched the Rwenzori Tourism Destination Management Plan.
As Benjamin Jumbe reports, the five-year plan—running through to 2030—covers all major tourism zones within the Rwenzori region. It is designed to guide tourism development, investment, and planning efforts aimed at unlocking the region’s full tourism potential
